THE ACT DUBAI SOCIAL MEDIA SUMMER CAMPAIGN

Social media campaign for The Act Dubai during month of Ramadan.

Project goal was to interact with social media followers during Ramadan while venue is closed.

Campaign follows resident characters of The Act Dubai Drinky Bear, Rabbit and Human Lamp while they are looking for summer job in Dubai.

New jobs were posted every 3 days and during the 4 weeks period, campaign achieved more than 5000 likes on Facebook.

The Act Dubai is a unique concept combining theatre, nightlife and dining, providing guests a unique, sophisticated experience.

Software

  • Adobe Photoshop

Techniques

  • Modifying the background
  • Working with shadows and highlights
  • Improving color
  • High pass sharpening
  • Making creative adjustments with color
  • Cropping

Credits

Client: The Act Dubai

Photography: Hype Dubai

Post-production: Aleksandar Pasaric

Copyrights

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