BOURJOIS PARIS RAMADAN
Bourjois Paris Ramadan. Product photography for Bourjois Paris, photographed in Dubai by Aleksandar Pasaric.
The Brief
Bourjois Paris needed product imagery for Bourjois Paris Ramadan that would carry across social, e-commerce and in-store, bold enough to stop a feed and clean enough to sell.
The Approach
Each product was lit and photographed as a hero, then an AI relight was layered over the studio shot to lift the mood and carry the Ramadan concept.
Shot or AI
Shot, with an AI assist. The campaign was photographed in studio with real products and set. AI was then used only to relight the scene and lift the overall mood, not to generate any subjects.
The Result
Festive foundation imagery, ready for commercial, e-commerce and social use.
Gallery · 2 images
THE WORK
